The wonderful world of unique timepieces in the “Luxury Watchmaking” sector commands insanely unaffordable prices in the real world. Such watches remain the privilege of the exceptional few, not to mention the exceptionally wealthy few.
But it took the imagination of Yvan Arpa and his team, or rather teams, to rise successfully to the challenge of creating “unique pieces” at mass-production prices.
27 Jul 10
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Bell & Ross has designed the VINTAGE COLLECTION as an homage to the aviators of the 1940’s who were the first professionals to use the wristwatch as a tool on their missions.
23 Jul 10
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The new William Baume Collection is a tribute to time and its measurement. Through a splendid array of haute horlogerie models, it evokes the noble traditions of one of the oldest Swiss watch brands, Baume & Mercier. This time-honored expertise is admirably embodied by the figure of William Baume, the man who forged the company’s contemporary destiny and was instrumental in earning it the prestigious Poinçon de Genève in 1921, the seal acknowledged as the highest watchmaking quality certification.
19 Jul 10
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The FRANC VILA “Cobra” collection introduced the first evolution of the characteristic “esprit unique” watchcase. The new case is dedicated to aficionados of extreme sports. Built to withstand a depth of 300 meters, the “Cobra” timepieces are specially conceived for hard and intense water activities. The carbon fiber inserts ensure the protection of the watch even for the most exigent sports.
16 Jul 10
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Cuervo y Sobrinos loves to create and nurture dreams, make real the most daring fantasies and believe that there are no limits to what can be achieved with passion, constancy and willpower. Thus the brand could not fail to rejoice along with the Spanish Football national team on its magical journey that has led to the victorious triumph in South Africa. The World Cup win is the realization of the dreams and aspirations of the whole country.
15 Jul 10
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