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In 1999, Bell & Ross was one of the first watchmakers to create a website. In 2009, it was the very first to make all its models available for purchase online. In 2011, Bell & Ross has a new ambition – to make the web its greatest showcase and create a virtual web experience as close as possible to an actual shopping experience.
A user-friendly look and feel
Designed using the latest web technologies, its new site is a benchmark in web ergonomics and aesthetics. Bell & Ross is thus responding to a dual objective: to transfer its passion for watches to a luxurious world dedicated to indulgence and to offer innovative services to fully respond to web users’ expectations
Blending creativity with useful information and modern interactive functionalities, the site is a reflection of Bell & Ross: practical, ultra-legible and luxurious. It will also be accessible in full worldwide on all media (Smartphones, tablet PCs) and in approximately 10 languages.
An international site with a local focus
To enhance the bond between the brand and its customers, the site’s content will be augmented with information specific to each geographical region. Real-time inventory management and local Bell & Ross news will seamlessly facilitate access to the brand and its collections.
Bell & Ross branding on a black background
Whether you are a connoisseur or a browser, whether you want to access comprehensive technical specifications or simply daydream, there is something for everyone at the new Bell & Ross website characterized by its signature black background.
